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   How
  do you bet like a professional ? 
    
  Before you can learn to do
  that, you must learn to think like a professional in every respect. 
    
  This is not a technical chapter
  based on selection processes and staking plans - that will all come later.
  Firstly, it is the thought processes that we must look at. 
    
  The main difference between a professional punter and an amateur is
  that the professional spends less time and effort looking for winners and more
  time looking for prices. That is the aspect of betting on which you must
  concentrate if you are ever to become professional. 
    
  A professional wouldn't walk
  into a bookie's shop, stare at the Racing Post on the wall for ten minutes,
  then hurriedly fill in an each-way yankee based on his favourite jockey's
  mounts. 
    
  I
  know that is an obvious
  example, yet so many thousands of punters every day hand over millions of
  pounds by acting in such a way. 
    
  The problem comes when you have
  a decent win by doing something like that - because it postpones the time when
  you will reach your senses - sometimes by years. Quite simply, you
  cannot be a professional and act in such a manner. 
    
  A professional, by the very
  nature of the word, has to win. Not every day, or even every week - but he has
  to win to make a living, or at least to sustain the one he's got. 
    
  Just image yourself in the
  position where you have to win - perhaps some of you have been in it. How would you act then? You
  would certainly take much more care over your selections - but is that enough?
  You will hopefully have set up a betting bank, and have decided roughly how
  you are going to stake from it. You will hopefully have a good grasp of value
  - the most important thing in betting. If you haven't grasped the concept of
  value, then quite simply you will never be a professional - it's as simple as
  that. You must be on the lookout for it all the time - you are not looking for
  winners, you are looking for value. 
    
  It is very tempting for me to
  start writing an in-depth analysis of value, selection processes, betting banks and staking
  plans - but I shall leave each to their own chapter, so that I can try to
  emphasise the emotional involvement that you will encounter in your quest to
  make a living. 
    
  First and foremost, you must be
  absolutely sure that your methods are right - so sure that you will never ever
  doubt them no matter what happens. Once you begin to doubt your methods you
  are in big danger. No matter what sort of losing sequence befalls you, you
  must never doubt the fundamental methods that you have learned. By attempting
  to drastically change them you are heading for disaster. 
    
  One basic principle which you
  should never forget: 
  No matter how bad your recent
  results have been, they do not, in any way whatsoever, affect the chances of
  today's bet. Not in the slightest. Just because your last seven bets have lost
  has no bearing on the chances of the eighth. Everyone encounters sequences -
  it's a part of life that things happen in sequences. But the study of sequences
  themselves will lead you nowhere, because each investment you make is a
  completely independent entity, unaffected by anything before or after. 
    
  Once you understand this (and
  it takes a long time), then you will treat the inevitable losing runs with a
  completely different attitude. You will begin to be unaffected by them - not
  totally, but enough to ensure that they are not on your mind as you make your
  next selection. This is important - if you are psychologically affected by
  being in the middle of a losing sequence, your judgement will be affected as
  you make your next bet. There is no doubt about it. 
    
  You may forego value to
  try and retrieve the situation with a short-priced favourite, which normally
  you would dismiss as giving no value at all. This is fatal, and must be
  resisted at all times. If you stick to the methods you know are proven, you are
  bound to win in the long term. 
    
  What I am trying to say is that
  after a while a week will become about as significant to you as a day used to
  be. Years ago I remember being upset as I trudged home after a 'bad day'. How
  ridiculous that seems to me now. A 'bad week' barely affects me now, because I
  know that my methods have stood the test of time - and I also know that
  sequences follow us all through our betting lives, both 'good' ones and 'bad'
  ones. 
    
  On the other side of the coin,
  a 'good' sequence must never ever lead to rashness or complacency. If we
  remember the golden rule that each bet is completely independent of every
  other, we must know that ten winners on the bounce doesn't give the eleventh
  any better chance than it already has. 
    
  If you ever make a bet purely because of the outcome of a previous
  one, whether it be because you are well in front so you decide to try to
  extend the winning streak, or whether it be because to want to recoup losses
  quickly, then you have not grasped the basic psychology required for the
  discipline of successful betting. 
    
  If you can't sleep, and sit up
  all night and flip a coin repetitively - will there be times when six or seven
  heads appear one after another? Of course there will, and vice versa. You
  can't stop it happening - it is a sequence. We have to live with them. 
    
  A losing sequence doesn't necessarily mean that you are doing
  anything wrong, and in the same way a winning sequence doesn't necessarily
  mean that you have the key to long-term profit. The only way to decide whether
  either is true is to keep cumulative long-term records of your bets. 
    
  In summary, here are my 5 golden rules
  to ensure you keep a cool head and the ability to concentrate positively and
  exclusively on your next bet: 
    
  1. Know your trade inside out. 
    
  2. Once they are tried and
  trusted, stick to your methods at all times, no matter what. 
    
  3. Eliminate self-doubt. 
    
  4. Eliminate over-confidence,
  but not self-confidence. 
    
  5. Know that
  sequences, both good and bad, are an inevitable part of betting.
       
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